track

Marketing

You're redefining the word “creative”.

Part science and part art, Marketing at Synchrony is a little bit data and a little bit daring.

Marketing at Synchrony goes far beyond selling and advertising—trust and loyalty are the name of the game. For both Synchrony and our clients, we set the pace in executing innovative marketing solutions and leverage data to ignite connections.

When you join the Marketing track, you’ll get to flex your analytic and innovation muscles through various disciplines, giving you an overarching understanding of how marketing drives growth:

  • Research and Market Analysis
  • Segmentation
  • Product Management
  • New Product Introduction
  • Digital Marketing
  • Brand Management
  • Advertising
  • PR, Internal and External
  • Social Media
 

If you are an innovative thinker with a desire to deliver results in a competitive marketplace, the Marketing track is for you.

You'll develop skills such as...

  • Creative Thinking and Storytelling
  • Strategic Thinking, Execution, and Leveraging Data
  • Project and Campaign Management
  • Digital Marketing
  • Software: InDesign, Acrobat, Microsoft Office Suite
 

...and be ready post-BLP for:

  • New Product Development
  • Lifecycle Marketing
  • Acquisition
  • Loyalty Marketing
  • Analytics
  • Brand and Advertising
  • Social Media
  • ...and more
  •  

    Some things we look for, in addition to the minimum program qualifications:

    • Flexibility
    • Great communicators
    • Independent and forward-thinking people
    • Energetic and thoughtful leaders who drive initiatives
    • Self-starters who achieve results
    • Ability to work in teams effectively
    • Strong oral and written communication skills, and interpersonal skills
    • Inquisitive and able to learn quickly
    • Relevant intern, co-op or work experience

    Apply Now

    What's Your Track?

    Begin your journey with Synchrony by applying to one of 10 functional BLP tracks. Your track will be your area of focus throughout the BLP.
    Credit & Capital Management
    Data Analytics
    Enterprise Operations
    Finance
    HR
    Internal Audit
    Marketing
    Risk Management
    Sales & Relationship Management
    Technology

    Apply Now